Advertising Services for Seniors Retirement Awareness Campaign by ESDC
Awarded 17 Jul 2024
About
Employment and Social Development Canada awarded a contract to Target Marketing & Communications Inc for advertising services to raise awareness and knowledge of Government of Canada programs and resources for planning and enjoying a safe and secure retirement among adults aged 50-65 years old, including the Canada Pension Plan.
The campaign directs the audience to a single point of access to find GC programs and resources available for planning and enjoying a safe and secure retirement.
The contract was competitively sourced and valued at $1,125,593.
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