Advertising Campaign for French-Speaking Express Entry Candidates by IRCC
Awarded 03 Nov 2023
About
Immigration, Refugees and Citizenship Canada awarded a contract to Cossette Communication Inc for advertising services to support the Communications Branch in encouraging French candidates to apply to the Express Entry program.
The international advertising campaign focused on reaching prospective French-speaking candidates and aimed to attract French-speaking and bilingual newcomers to Francophone communities outside of Quebec, contributing to the growth, vitality, and prosperity of Francophone minority communities across Canada.
The contract value was CAD 2,372,621.92.
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